What Microsoft must do to fight off the negativity on their system.
Ok now that my anger has subsided let’s get in here and talk about what I think Microsoft must do to turn this bad start around.
1: Don’t turn into Sony. Microsoft has been one of honesty about the gaming power they had. They were reliable when it came down to saying truly and showing truly what your system is capable of unlike Sony who has lied year after year about the true power of their previous systems. How do you do this? By just coming out and being honest about what you are doing and where you are truly at in accomplishing those goals. Microsoft lied about not needing the internet and changed their story at least 3 or 4 different times about the used games. Nobody wants to hear you backpedal about you system. It doesn’t make people feel good about trusting your direction.
2. You know what’s wrong, fix it now not 2-3 years later. There is no doubt that gamers don’t like your license agreement system. You have time to change this so do it now. People don’t want complicated forced regulations that don’t exist everywhere else. If Sony doesn’t enforce this you shouldn’t either. People just want to be able to take the game out and use it wherever they like and or trade it in towards new things. Don’t force them into complicated payments rituals and or handicap what has been a blessing to those who not always could afford that $60-$70 game.
3. Lets get back to gaming. Xbox has done a wonderful job with adding all this extra stuff on the system. But personally I didn’t use 75% of the things available for me to use because I was too busy playing games. This is the same for the majority of the people out there. NFL, NBA or any other paid subscription isn’t what it’s all cracked up to be now on the Xbox 360. You still have to pay for the NFL ticket . All the xbox serves as is a platform to show it while the Xbox is on. Its not needed folks. You can just turn on your tv and see the same game. And unless you have Comcast cable, which sucks, then ESPN is useless as well. As far as everything else I will use Netflix, VUDU,and YouTube but no other apps are useful for me. So if I have those all others don’t serve me, which is why we need to see game… real active games. Not the opening Cg movies they showed for Call of duty and Forza. Nothing they showed is the real game. We all know you don’t play games with the camera being set on the side of the road. Every slide was highlight reels that never show what the true graphics are. And then spending time showing me the face of standing picture of a person in call of duty on a white screen isn’t again showing true active gameplay footage. Stop the movie magic and show me the truth. Which finally brings us to exclusives. They also promised us exclusives this time in this generation. Something they didn’t do a a lot of last generation. But the question is what kind of exclusives? Microsoft, don’t come to e3 with 10 Kinect games and five real games. The margins should be heavily in favor of the hard core gamers if this is to be a good showing. Because without the exclusives you are already dead because unlike last gen you won’t have the only 1080p 60fs game for third party titles. So the only thing that will separate you is the exclusives.
Lets just be honest here. Microsoft seems to be playing to its strengths with servers and networking which made them a hit in america for gamer and games. But the servers and networks are being used heavily for the wrong focus and with their greed playing a big part in used game payments it’s hard not to look at this negatively. But if somehow they can cut this whole licensed agreement software out and put as much focused on making their system more approachable for all people and all retailers and renters we would once again have one huge fight between Sony and Microsoft. But as it stands now, not the mention, the pure size of that system and the internet requirements ,Sony just looks better and seems to be in a better position worldwide. And because of that the sales will reflect a very different outcome very early in the next gen console race.





